Jakarta, 14 March 2019 – Following the success of the first travel fair, Tourism Australia and PT Bank Central Asia Tbk (BCA) are calling for more Indonesians to experience Australia once more this year. The BCA Australia Travel Fair takes place at Main Atrium, ground floor, Gandaria City on 14-17 March 2019.
In line with its latest marketing campaign, UnDiscover Australia; Tourism Australia invites Indonesians to come and visit tourist destinations from different perspectives, to rediscover places that were previously known to many. For example, the state of Western Australia offers many extraordinary landscapes from the beaches to the Pinnacles in the north. Meanwhile, New South Wales offers special winter destinations, where you can ski down the powdered slopes.
Tourism Australia also presents a real Australian experience for visitors through a unique zone of experience that represents various states, Lake Hiller (Western Australia), Silo Art Trail (Victoria), Great Beach Drive (Queensland), Canberra Balloon Spectacular (Australia) Capital Territory), ski slopes in Perisher (New South Wales), installations inspired by Field of Light (northern territory), and d'Arenberg Cube (Southern Australia); Each zone aims to get rid of preconception or myths surrounding the destinations in Australia. Scott Walker, Country Manager Indonesia and Singapore Tourism Australia said that, “Many Indonesians are familiar with the big iconic cities in Australia such as Sydney, Melbourne, Perth and Brisbane. With the BCA Australia Travel Fair 2019, we want to inspire and encourage more Indonesians to come to Australia to see the other sides or new destinations, with more landscapes to explore. We had been visited by more than 208,000 Indonesian tourists in 2018, increased by 8% every year. And we hope that more Indonesians will explore UnDiscover Australia. The BCA Travel Fair aims to inspire the consumers in planning out their trip to Australian through diverse zone of experience and performance, with attractive promos.”
Executive Vice President of Transaction Banking Business Development of BCA, Mira Wibowo, said that, “We are very pleased to continue our partnership with Tourism Australia, through the BCA Australia Travel Fair. Australia has proven itself as a growing destination trend for the Indonesian people and with the recent Tourism Australia campaign, more Indonesians are choosing to travel to Australia. Not only that, but we also offer a Rp5 million cash-back program and 0% instalments up to six months for BCA Credit Card holders.”
In addition to that, the BCA Australia Travel 2019 also presents two Authentic Australian shows, the Latte Art demo by ST. Ali; world-famous specialty coffee roaster founded and based in Melbourne, dubbed the world’s coffee capital.
And for the first time in Indonesia, Australian Outback Spectacular from Gold Coast will preview its new show, the Australian Outback Spectacular's Heartland which premiered in December 2018. The new experience offered this time is a combination between live action and 3D projection, with outstanding performance from the players.
The BCA Australia travel fair is supported by 7 airline partners namely Singapore Airlines, Qantas, Garuda Indonesia, Virgin Australia, Malaysia Airlines, Fly Scoot, and Royal Brunei; and 7 tour operators namely Avia Tour, Dwidayatour, Bayu Buana, Golden Rama, Smailing Tour, Wita Tour, and Panorama JTB. Come and book your trip to UnDiscover Australia!
Special Promo at BCA Australia Travel Fair 2019 – Executive Vice President of Transaction Banking Business Development of BCA Mira Wibowo (center) together with Deputy Head of Mission of the Australian Embassy Allaster Cox (right) and Country Manager of Indonesia and Singapore Tourism Australia Scott Walter (left) after the opening event of the BCA Australia Travel Fair 2019 in Jakarta, Thursday (14/03). For the second year, BCA, as a partner of the BCA Australia Travel Fair 2019, provided an opportunity for BCA Credit Card holders to realize their dreams to travel to Australia through various attractive promos, such as cashback of up to Rp5 million and BCA 0% instalment program for 3 & 6 month-tenor using BCA Credit. Card. The BCA Australia Travel Fair 2019 was held on 14-17 March 2019 at Mall Atrium Gandaria City, Jakarta.
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About Tourism Australia – Tourism Australia is the Australian Government agency responsible for attracting international visitors to Australia, both for leisure and business events. The organisation is active in around 16 key markets and activities include advertising, PR and media programs, trade shows and industry programs, consumer promotions, online communications and consumer research. For more information visit www.tourism.australia.com
About PT Bank Central Asia Tbk (as of 31st December 2018)
PT Bank Central Asia Tbk (BCA) is one of the leading commercial banks in Indonesia with a core focus on transaction banking business and providing loan facilities and solutions to the corporate, commercial & SME and consumer segments. At the end of December 2018, BCA had the privilege of serving 19 million customer accounts, processing millions of transactions every day through 1,249 branches, 17,778 ATMs and more than 500 thousands of EDC machines as well as transactions made over the 24-hour internet and mobile banking systems.
For Tourism Australia
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PT BANK CENTRAL ASIA TBK
Corporate Secretariat Division – Corporate Communication Sub Division
Public Relations Bureau
Address : Jl. MH Thamrin No. 1
BCA Grand Indonesia Lt. 20
Phone : (021) 2358-8000
Fax : (021) 2358-8300
E-mail : email@example.com