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06 Feb 2024

Synergizing with 'Desa Bakti BCA' Administrators, BCA Promotes Sustainable Tourism

 

Tawangmangu, 6 February 2024  - PT Bank Central Asia Tbk (BCA) reaffirmed its commitment to continuing value and benefits creation for the community through the Desa Bakti BCA program. To improve program implementation, BCA organized a coordination meeting with all village administrators of Desa Bakti BCA on 5-6 February 2024. This event serves as an annual routine activity for BCA and all Desa Bakti BCA administrators to assess the outcomes of assistance provided in 2023 and to plan for assistance in 2024.

This year, BCA aims for Desa Bakti BCA community to achieve greater independence by focusing on skills development and economic advancement. Additionally, BCA is committed to enhancing Sustainable Tourism Village Governance practices, which encompass responsible governance, sustainable creative economy, and socio-cultural preservation, all to protect the archipelago’s culture.

BCA not only conducted coordination meetings but also facilitated discussions and benchmarking sessions. Within this forum, village administrators had the chance to deepen their expertise and skills through direct interaction with expert consultants. These consultants also played a role in the capacity development of the winning village in the Anugerah Desa Wisata Indonesia competition.

Desa Bakti BCA administrators had the opportunity to learn from examples of sustainable tourism practices, which are crucial assets in developing excellent human resources for tourism villages. They also had the chance to benchmark against best practices in similar industries. The event was attended by the Indonesian Ministry of Tourism and Creative Economy (Kemenparekraf) and various notable figures, primarily focusing on discussing the governance of sustainable tourism practices.

BCA EVP of Corporate Communication & Social Responsibility Hera F. Haryn explained, “We understand that the tourism sector is an important pillar in economic development, capable of driving regional development and expanding job opportunities. BCA believes that improving infrastructure and nurturing human capital are essential for achieving this goal. As part of our commitment to sustainable development, we prioritize community engagement, especially in utilizing the potential of community-based tourism in Desa Bakti BCA. Through these efforts, BCA aims to maintain its positive impact on society.”

Currently, BCA provides intensive assistance to 26 villages across Sumatra, Java, Bali, Kalimantan, Sulawesi, East Nusa Tenggara, and West Nusa Tenggara. Among these, 12 villages are the product of collaboration between BCA and the Indonesian Ministry of Tourism and Creative Economy (Kemenparekraf). Several of these Desa Bakti BCA villages have received national and international awards. Most notably, Taro Tourism Village and Bilebante Green Tourism Village were honored with the Best Tourism Village award in the Update Programme category by the UNWTO (United Nations World Tourism Organization) in 2023.

“We are committed to offering continuous mentoring and assistance to the Desa Bakti BCA villages across Indonesia. Our goal is to help these villages develop into internationally recognized destinations, while also preserving their distinctive cultural diversity, traditions, and natural resources,” concluded BCA EVP of Corporate Communication & Social Responsibility Hera F. Haryn.

Picture Information 1&2:

BCA Holds 2024 ‘Desa Bakti BCA’ Coordination Meeting - PT Bank Central Asia Tbk (BCA) Director Antonius Widodo Mulyono opened the 2024 'Desa Bakti BCA' Coordination Meeting in Tawangmangu, Karanganyar, Central Java, on Monday (5/2). This coordination meeting was held by BCA to assess the outcomes of assistance provided in 2023 and to plan for assistance in 2024.

Picture Information 3:

BCA Reaffirms Commitment to Sustainable Development for Bakti BCA-Assisted Villages - BCA EVP of Corporate Communication & Social Responsibility Hera F. Haryn emphasized BCA's commitment to continuously providing sustainable development, focusing on community engagement, and utilizing the potential of community-based tourism. This was stated during the ‘Desa Bakti BCA’ Coordination Meeting held on February 5-6, 2024, in Tawangmangu, Karanganyar, Central Java.

Picture Information 4:

Desa Bakti BCA Realizes Sustainable Tourism Implementation - Participants at the ‘Desa Bakti BCA’ Coordination Meeting listen to remarks from Tourism and Creative Economy Minister Sandiaga Salahuddin Uno, delivered online on Monday (5/2/2024). Currently, 26 villages across Sumatra, Java, Bali, Kalimantan, Sulawesi, East Nusa Tenggara, and West Nusa Tenggara receive intensive assistance from BCA.

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About PT Bank Central Asia Tbk (as of 31 December 2023)

BCA is one of the leading commercial banks in Indonesia with the core business of transaction banking. BCA also offers a full range of financial services in consumer, SME, commercial and corporate segments. As of December 2023, BCA has the privilege of serving nearly 38 million customer accounts, processing around 82 million of daily transactions through a network of 1,258 branches; 19,047 ATMs as well as the 24-hour internet & mobile banking systems; supported by 24/7 Halo BCA contact center. BCA’s presence is complemented by a number of subsidiaries focusing on vehicle financing, sharia banking, securities, general and life insurance, digital bank, remittance as well as venture capital business. BCA is committed to building lasting relationship with customers, putting people first, and making positive impact on society at large. With around 27,000 employees, BCA’s vision is to be the bank of choice and a major pillar of the Indonesia economy.

PT BANK CENTRAL ASIA TBK

Group Corporate Communication and Social Responsibility - CSR

Corporate Communication

Alamat : Jl. MH Thamrin No. 1
Menara BCA Lt. 22
Jakarta Pusat 10310
Telepon : (021) 2358-8000
Fax : (021) 2358-8339
E-mail : corcom_bca@bca.co.id

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