Jakarta, 7 September 2026 – PT Bank Central Asia Tbk (BCA) will once again hold the BCA Business Case Competition (BBCC) in 2026. The competition, which has been running since 2023, provides a platform for students and recent graduates to hone their strategic thinking skills and understand the business world through relevant case studies.
This year's BBCC carries the theme "Know the Market, Own the Game," encouraging young people to understand market conditions, identify opportunities, and develop impactful business strategies. Through BBCC, participants are expected to develop their skills in facing various business challenges and prepare themselves to become future business leaders.
"BBCC is a manifestation of BCA's commitment to developing young talent who are ready to face the dynamics of the industry. This year, we encourage participants to not only complete case studies but also to truly understand market movements and make business decisions like leaders. We hope BBCC 2026 can be a learning space and a stage for young Indonesians to showcase their best potential," said BCA Director Lianawaty Suwono.
BBCC 2026 brought together 30 top finalists selected from over 3,000 applicants from universities across Indonesia and abroad. The 30 finalists, divided into 10 teams (three people per team), come from various universities with diverse academic backgrounds, including:
- Universitas Kristen Petra Surabaya
- Universitas Prasetiya Mulya
- Institut Teknologi Bandung
- Universitas Gadjah Mada
- Universitas Pembangunan Nasional "Veteran" Jawa Timur
- Universitas Indonesia
- Universitas Katolik Parahyangan
- BINUS University
- Universitas Sumatera Utara
- Universitas Komputer Indonesia
- Institut Teknologi Sepuluh Nopember
- Universitas Padjadjaran
- Ritsumeikan Asia Pacific University (Jepang)
Unlike previous years, BBCC 2026 is designed to provide a more immersive and collaborative learning experience. Finalists are not only challenged to solve rigid business cases on paper, but also invited to explore real-world market conditions through a series of strategic challenges and quests, interactive workshops, and intensive mentoring and networking with BCA management and professional practitioners.
Through this approach, participants get a rare opportunity to directly test their hypotheses and business strategies in the presence of industry experts, while building a professional network before stepping into the world of work.
"Every year, we strive to present something new at BBCC to enrich participants' experiences. We believe this experience will equip them to become business leaders who are not only competent but also sensitive to market needs," said Alrianto Djunaidi, EVP of Human Capital Management at BCA.
Picture Information 1:
BCA Business Case Competition 2026 Encourages Young Generation to "Know the Market, Own the Game" – BCA Director Lianawaty Suwono delivered a speech at the BCA Business Case Competition (BBCC) 2026 Awarding Night in Jakarta on Friday (4/9). PT Bank Central Asia Tbk (BCA) once again held BBCC with the theme "Know the Market, Own the Game", inviting the younger generation to understand market conditions, read opportunities, and produce business strategies that have a real impact as provisions to become future business leaders.
Picture Information 2:
BCA Produces Young Talent Ready to Compete Through Business Case Competition 2026 – The first-place winning team of the BCA Business Case Competition (BBCC) 2026 poses with BCA Director Lianawaty Suwono (second left) after receiving prizes and awards at the peak of the Awarding Night. The team that won the first place title took home a prize of Rp20,000,000, the result of a long series of rigorous selections attended by more than 3,000 applicants from various universities in Indonesia and abroad.
Picture Information 3:
BCA Honors Top Young Talents at the 2026 Business Case Competition Summit – The three best teams from the 2026 BCA Business Case Competition (BBCC) posed for a photo with BCA management after the winners were announced at the Awards Night. The three teams successfully navigated a lengthy competition, from case studies to final presentations before BCA management and professional practitioners, before being crowned first, second, and third place winners.
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About PT Bank Central Asia Tbk (as of 30 June 2026)
BCA is one of the leading banks in Indonesia focusing on transaction banking as well as providing credit facilities and financial solutions for corporate, commercial, SME, and consumer segments. At the end of June 2026, BCA served 42 million customer accounts and processed more than 124 million transactions daily, supported by 1.272 branch offices, 20.374 ATMs, as well as 24-hour internet & mobile banking services and Halo BCA contact center. BCA's presence is supported by several subsidiaries focusing on vehicle financing, Syariah banking, securities, general and life insurance, digital banking, and venture capital. BCA is committed to building long-term relationships with customers, prioritizing mutual interests, and creating a positive impact on the wider community. With more than 27.600 employees, BCA's vision is to be the bank of choice and the mainstay of society, serving as an essential pillar of the Indonesian economy.
PT BANK CENTRAL ASIA TBK
Group Corporate Communication and Social Responsibility - CCR
Corporate Communication
Address : Jl. MH Thamrin No.1, Menara BCA Lt. 22. Jakarta 10310
Telephone : (021) 2358-8000
Fax : (021) 2358-8339
E-mail : corcom_bca@bca.co.id
