Jakarta, January 31, 2022 – The Lunar New Year is one of the most anticipated holidays for most Indonesians. In celebration of the Lunar New Year, PT Bank Central Asia Tbk (BCA) as part of the national bank industry is committed to providing excellent digital banking services to its loyal customers. This holiday, the bank encourages customers to send electronic hongbao (e-hongbao) to share good luck and blessings with family and friends via BCA Mobile’s Bagibagi, ensuring their satisfaction.
BagiBagi is the latest feature that allows customers to conveniently send or receive e-hongbao amidst the new normal. BagiBagi facilitates a safer hongbao giving tradition amidst people's growing consciousness towards social distancing as they no longer need physical cash. The feature allows users to send e-hongbao with a fixed or randomized amount of funds. To make the tradition more exciting, the feature also gives users a variety of attractive greeting cards they can send with the e-hongbao.
"Amidst the pandemic and the digital era, we are encouraging customers to adapt and celebrate the Lunar New Year in a new way without removing the tradition of hongbao giving. With our commitment to being always by your side, BCA understands people's growing need for digital and cashless payments. As such, we are enabling BCA Mobile's Bagibagi feature that allows customers to conveniently send e-hongbao to their beloved friends and relatives," said BCA Director Santoso.
To start using BagiBagi, you need to install the latest update of BCA Mobile. Open the app → tap m-BCA → tap Bagibagi → choose a Greeting Card → set the amount of funds to "Fixed" or "Randomized" → if set to "Fixed," specify the amount of funds for the hongbao → if set to "Randomized," input the minimum and maximum range of funds for the hongbao → select your bank account for the transfer → input the recipient's bank account number → tap "Send" → enter your m-BCA PIN → and finally, tap the "Yuk, Bagikan" button.
After sending the hongbao, the recipient will receive a link directing them to their Sakuku account. As such, they must install the latest update of the Sakuku app to cash in their hongbao and receive the greeting card.
BCA's commitment to expanding digital payments aligns with the Sustainable Development Goals (SDGs) in Indonesia. This year, we also commence our #BCAForSustainability campaign to support the ESG (Environmental, Social, and Governance) principles and, at the same time, accomplish the SDGs.
"The BagiBagi feature is a solution for customers who wish to send hongbaos conveniently with their mobile phones while keeping in touch with their friends and family, supported by our hybrid now technology. We hope all customers across Indonesia can benefit from our new feature and share good luck and blessings with their loved ones in the Lunar New Year of 2022," said Santoso.
To find out more about BCA mobile’s Bagibagi feature, please visit https://youtu.be/TZMl3a_KNWE.
To celebrate the Lunar New Year, BCA also launched its “Borong Shay” promo program, offering amazing deals and discounts on decorations, food, and other items to enliven the celebration. For more information, please visit https://www.bca.co.id/id/Campaign/2022/borongshay#/.
BCA Encourages Customers to Send e-Hongbao – BCA encourages customers to send electronic hongbao (e-hongbao) to share good luck and blessings with family and friends using BCA Mobile’s Bagibagi feature, ensuring
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About PT Bank Central Asia Tbk (as of 31 December 2021)
BCA is one of the leading commercial banks in Indonesia with the core business of transaction banking. BCA offers a full range of financial services in consumer, SME, commercial and corporate segments. As of December 2021, BCA has the privilege of serving 29 million customer accounts, processing around 48 million of daily transactions through a network of 1,242 branches; 18,034 ATMs as well as the 24-hour internet & mobile banking systems; supported by 24/7 Halo BCA contact center. BCA’s presence is complemented by a number of subsidiaries focusing on vehicle financing, sharia banking, securities, general and life insurance, digital bank, remittance as well as venture capital business. BCA is committed to building lasting relationship with customers, putting people first, and making positive impact on society at large. With more than 25,000 employees, BCA's vision is to be the bank of choice and a major pillar of the Indonesia economy.
PT BANK CENTRAL ASIA TBK
Corporate Secretary & Communication
Public Relations
Address : Jl. MH Thamrin No.1, Menara BCA 20 th Floor. Jakarta 10310
Telepon : (021) 2358-8000
Fax : (021) 2358-8339
E-mail : corcom_bca@bca.co.id
