Jakarta, 2 February 2016 - PT Bank Central Asia Tbk (BCA) maintained its industry leadership and accomplishment in providing the best products and services to BCA’s loyal customers. The achievement is recognized Top Brand Award 2016 held by Frontier Consulting Group and Majalah Marketing at Ballroom Hotel Mulia, Jakarta (2/2), where BCA took home 7 awards.
Head of Halo BCA Wani Sabu, BCA Internet and Mobile Banking Development Senior Manager Fera Agustina, BCA Savings Product Manager Irwan Prabawa, BCA Card Center Promotion and Communication Senior Manager I Ketut Alam Wangsawijaya, and Card Center Product Feature Development Senior Manager Sandra Kirana Prawirohardjo attended the event where BCA took first place in the Saving Account (Tahapan BCA), Credit Card, Prepaid Card (Flazz), Call Center (Halo BCA), Mobile Banking (m-BCA), Internet Banking (Klik BCA) and Deposit Account categories.
“We offer an array of product and service innovations to fulfill the needs of customers. With these new developments, BCA solidifies its position to serve an exponentially growing rate of transactions that follows improving business activities and economic growth in Indonesia. The motivation is aligned with BCA’s value of customer focus, where our products and services are always customer-oriented. Our well-targeted products and services for customers have brought us various awards, one of which is Top Brand Award,” remarked Wani Sabu.
Top Brand Award is an award that recognizes the best brands in Indonesia based on consumer survey around the country. A national scale survey was conducted to evaluate brand performance within three parameters: mind share, market share, and commitment share, which together form brand strength indicator Top Brand Index (TBI). Last year’s 11-city survey was expanded to include 15 large cities in Indonesia: Jakarta, Bandung, Semarang, Surabaya, Denpasar, Palembang, Pekanbaru, Medan, Makasar, Balikpapan, Samarinda, Yogyakarta, Malang, Manado and Banjarmasin involving a total of 14.000 respondents. BCA products earned satisfactory TBI based on the survey.
The award is not a first for BCA. In 2014, BCA took home eight awards from Top Brand Award, including first place in Saving Account (Tahapan BCA), Credit Card, Deposit Account, m-Banking, Internet Banking, Call Center (Halo BCA), Prepaid Card (Flazz), and second place in Home Ownership Loans categories.
”We would like to dedicate this award to all of BCA customers. Our products and services were developed based on customer feedback that came in through various channels, including Halo BCA. In the future, we promise to continue to explore customer needs and strengthen our commitment reflected in our tagline: Always By Your Side,” Wani Sabu concluded.
PT Bank Central Asia Tbk (BCA) maintained its industry leadership and accomplishment in providing the best products and services to BCA’s loyal customers. The achievement is recognized Top Brand Award 2016 held by Frontier Consulting Group and Majalah Marketing at Ballroom Hotel Mulia, Jakarta (2/2), where BCA took home 7 awards. BCA took first place in the Saving Account (Tahapan BCA), Credit Card, Prepaid Card (Flazz), Call Center (Halo BCA), Mobile Banking (m-BCA), Internet Banking (Klik BCA) and Deposit Account categories.
Head of Halo BCA Wani Sabu accepted Top Brand Award for the Call Center category, awarded to Halo BCA.
BCA Savings Product Manager Irwan Prabawa received Top Brand Awards for Saving Account (Tahapan BCA) and Deposit Account categories.
Card Center Product Feature Development Senior Manager Sandra Kirana Prawirohardjo menerima accepted a Top Brand Award for Credit Card category.
BCA Internet and Mobile Banking Development Senior Manager Fera Agustina received Top Brand Awards for Mobile Banking (m-BCA) and Internet Banking (Klik BCA) categories.
BCA Card Center Promotion and Communication Senior Manager I Ketut Alam Wangsawijaya accepted a Top Brand Award for Prepaid Card (Flazz) category.
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About PT Bank Central Asia Tbk (per 30 September 2015)
PT Bank Central Asia Tbk (BCA) is one of the leading private banks in Indonesia focusing on business banking transactions, credit loan facilities, and financial solutions for the corporate, commercial and SME, as well as individual customers. At the end of September 2015, BCA facilitated banking transactions for more than 13 million customers, through 1,160 branches, 16,783 ATMs, and hundreds of thousands EDC, supported by internet and mobile banking.
For more information, please contact :
PT BANK CENTRAL ASIA TBK
Corporate Secretariat Division – Corporate Communication Sub Division
Public Relations Bureau
Address : Jl. MH Thamrin No. 1
Menara BCA Grand Indonesia 20th Floor
Jakarta Pusat
Phone : (021) 2358-8000
Fax : (021) 2358-8300
E-mail : humas@bca.co.id
