Jakarta, 19 February 2018 - PT Bank Central Asia Tbk (BCA) always present as the leading back of choice that constantly strives to provide the best services in various segments, not only in banking and financial solutions. The focus on the millennial generation today has driven BCA to complement their various needs through various services. Its effort is implemented by holding BCA Jakarta Sneaker Day 2018 on 1-3 March 2018 at The Hall Senayan City, Jakarta.
To provide information on the BCA Jakarta Sneaker Day 2018 Back to The Roots!, a press conference was conducted presenting Senior Vice President of Marketing Communication of BCA – Norisa Saifuddin, CEO of PT Pariwawa – Catura Pasha, Event Director of JSD – Andrey Noelfry Tarigan , in Jakarta, Monday (19/02).
“The rapid era advancement has its influence over fashion, from clothing to footwear. One of the most thriving, longlasting fashion products is sneakers. Therefore, through BCA Jakarta Sneaker Day (JSD) 2018, BCA also participates in the large sneaker development in Indonesia. There will be attractive offers for those performing transactions using BCA’s products or services,” said Norisa.
This time, BCA Jakarta Sneaker Day (JSD) chooses Back to the Roots! as the theme of the event. BCA JSD is an annual event that brings together sneaker lovers with the sellers in Jakarta. BCA JSD 2018 is the 2nd year of the event after garnering immense success in the year of 2017 with total visitors of 15,274 people and money circulation amounting to Rp12.5 billion during the two-day event.
What’s even more special is that the BCA-JSD 2018 will provide special promo or offers for all visitors, especially BCA’s loyal customers, which include Rp500,000 discount for the first 250 buyers every day. For BCA Credit Card holders, visitors can get a 0% installment for sneaker purchases at Jakarta Sneaker Day 2018 and Flazz BCA Limited Edition Jakarta Sneaker Day promo.
Not only that, BCA also provides a special admission fee of Rp30.000 for purchases using Sakuku either through online purchases or over the counter at Ticket box during the event. In addition to that, visitors can get double coupons for lucky draw for every admission fee purchases using Sakuku. There is also a Doorpize session exclusively for Sakuku users, “At BCA Jakarta Sneaker Day 2018, customers has the privilege to perform transactions securely and conveniently directly from their smartphones using Sakuku app. On the app, users can also select split bill feature to accommodate payment for multiple persons. Even more interesting, Sakuku users can perform cardless money withdrawal at the ATMs. These advantages will surely add more practical values to the customers, especially the millennials who have become very dependent on their smartphone,” added Norisa.
Andrey Noelfry Tarigan as the Event Director of BCA Jakarta Sneaker Day 2018 said that they will present famous hip-hop artists in its second year this time. “We will present Yacko, Mardial, Ariel Nayaka, Gibran, dan RamenGvrl who are on the rise of today’s hip-hop scene. And will also be joined by Riri Meistica and Adityalogy as our brand ambassadrors,” said Andre.
The three-day Jakarta Sneaker Day event will present a series of activities, including Exhibition, Talkshow, Sneaker Custom Community & Sneaker Photo, Competition, Legit check(checking footwear authenticity), Community Gathering, Mini Bazar & Garage Sale, Photo booth 360, Auction, Trading pit & Steal Deal Sale, Lucky Draw, Red Carpet, and Music Performance.
“Therefore, we are calling for all sneaker heads to come and buy their dream sneakers. With attractive price offers, fantastic discounts, and various ease of performing transactions, we are calling for all sneaker lovers to come and hunt their dream sneakers at BCA Jakarta Sneaker Day,” Norisa concluded.
For more information, please visit http://www.jakartasneakerday.com
BCA Presents Sneaker Collections at BCA Jakarta Sneaker Day 2018 – Senior Vice President of Marketing Communication of BCA Norisa Saifuddin (center), Brand Ambassador of BCA Jakarta Sneaker Day Yacko (left), Event Director of BCA Jakarta Sneaker Day Andrey Noelfry Tarigan (right) were discussing aft5er the BCA Jakarta Sneaker Day 2018 press conference in Jakarta, Monday (19/2). This time, BCA Jakarta Sneaker Day (JSD) chooses Back to the Roots! as the theme of the event. BCA JSD is an annual event that brings together sneaker lovers with the sellers in Jakarta. The event will be held on 1-3 March 2018 and provide various promos to all visitors, especiall BCA’s loyal customers including Rp500,000 discount for the first 250 buyers every day, and many more.
Senior Vice President of Marketing CommunicationBCA Norisa Saifuddin (left),Brand Ambassador of BCA Jakarta Sneaker Day Adityalogi (center), Program Director of BCA Jakarta Sneaker Day Reno Ramadhan (right) were giving statements during the BCA Jakarta Sneaker Day 2018 press conference, Jakarta, Monday (19/2).
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About PT Bank Central Asia Tbk (as of 30th September 2017)
BCA is one of the leading commercial banks in Indonesia with a core focus on transaction banking business and providing loan facilities and solutions to the corporate, commercial & SME and consumer segments. At the end of September 2017, BCA had the privilege of serving 16 million customer accounts, processing millions of transactions every day through 1,225 branches, 17,314 ATMs and more than 460 thousands of EDC machines as well as transactions made over the 24-hour internet and mobile banking systems.
For more information, please contact:
PT BANK CENTRAL ASIA
Corporate Secretary – Corporate Communication Sub-division
Public Relations Office
Address : Jl. MH Thamrin No.1
BCA Grand Indonesia Lt. 22
Jakarta Pusat
Phone : (021) 2358-8000
Fax : (021) 2358-8300
E-mail : humas@bca.co.id
