Jakarta, July 7, 2023 - PT Bank Central Asia Tbk. (BCA) is organizing its first-ever marketing competition for Indonesian students. Titled BCA Case Competition 2023: Be an Enthusiastic Marketer, this event offers a total prize pool of Rp50 million, along with internship and career opportunities at BCA.
The hybrid competition is open to all undergraduate students with an interest in sales and marketing, particularly in building business relationships with customers. In the initial selection stage, prospective participants are required to create a brief introduction video and upload it to their personal LinkedIn profile. Subsequently, they must upload the video introduction link and fill out the registration form on the official website www.bcacompetition.co.id. The registration period begins on July 3 and ends on August 4, 2023. There is no registration fee for the entire process.
"As part of the national banking sector, we are committed to continually providing added value to society. The BCA Case Competition 2023 is one of our efforts to nurture outstanding young talents and encourage exploration and development in the field of sales and marketing. Despite the competition's marketing focus, BCA is opening opportunities for undergraduate students from all faculties and universities in Indonesia," said BCA Director, Lianawaty Suwono
The committee will conduct a selection process to shortlist the top 60 participants who will advance to the next round. The participants who successfully pass the first stage will receive an announcement via email from the organizing team on August 9, 2023. In addition to email, the announcement will also be made through the social media account @lifeatbca, the career website karir.bca.co.id, and the LinkedIn page of PT Bank Central Asia Tbk (BCA).
The 60 participants who pass the initial selection will undergo a hybrid selection process and receive training in marketing, banking, and other activities on August 21-22, 2023. The participants will then be further screened, and 30 individuals will be chosen to advance to the semifinal round, which will be held offline at the BCA Learning Institute located in Sentul, Bogor.
"In this competition, students will not only gain knowledge in marketing, negotiation tips, and product knowledge, but also receive valuable preparation for the working world after graduation. This event presents a golden opportunity to sharpen their skills in building relationships, finding the best solutions, and becoming outstanding marketers," said Rudi Lim, EVP Human Capital of BCA.
BCA collaborates with PT Orbit Nasional Edukasi (ONE) Indonesia to provide a unique and beneficial experience for the participants. The BCA Case Competition program is one of BCA's efforts to accelerate the realization of Sustainable Development Goals (SDGs) by supporting participants in obtaining quality education.
Creative Competition with Prizes Worth Millions - Aimed at nurturing outstanding young talents, the BCA Case Competition presents the theme "Be an Enthusiastic Marketer." This hybrid competition is open to all undergraduate students with an interest in sales and marketing, particularly in building business relationships with customers. In the initial selection stage, prospective participants only need to create a brief introduction video and upload it to their personal LinkedIn profile. Registration is open from July 3 to August 4, 2023, at www.bcacompetition.co.id. Participants have the opportunity to win a total prize pool of Rp50 million, as well as internship and career opportunities at BCA.
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Tentang PT Bank Central Asia Tbk (per 31 Maret 2023)
BCA merupakan salah satu bank terkemuka di Indonesia yang fokus pada bisnis perbankan transaksi serta menyediakan fasilitas kredit dan solusi keuangan bagi segmen korporasi, komersial, UKM, dan konsumer. Pada akhir Maret 2023, BCA melayani lebih dari 36 juta rekening nasabah dan memproses sekitar 77 juta transaksi setiap harinya, didukung oleh 1.247 kantor cabang, 18.348 ATM, serta layanan internet & mobile banking dan contact center Halo BCA yang dapat diakses 24 jam. Kehadiran BCA didukung oleh sejumlah entitas anak yang berfokus pada pembiayaan kendaraan, perbankan Syariah, sekuritas, asuransi umum dan jiwa, perbankan digital, pengiriman uang, dan pemodal ventura. BCA berkomitmen untuk membangun relasi jangka panjang dengan nasabah, mengutamakan kepentingan bersama, dan menciptakan dampak positif pada masyarakat luas. Dengan sekitar 25.000 karyawan, visi BCA adalah untuk menjadi bank pilihan utama andalan masyarakat yang berperan sebagai pilar penting perekonomian Indonesia.
PT BANK CENTRAL ASIA TBK
Group Corporate Communication and Social Responsibility - CSR
Corporate Communication
Alamat : Jl. MH Thamrin No. 1
Menara BCA Lt. 22
Jakarta Pusat 10310
Telepon : (021) 2358-8000
Fax : (021) 2358-8339
E-mail : corcom_bca@bca.co.id
